In the days, months and years after Star Wars, when it was just “Star Wars”, everything was new. Nothing was out of bounds. There was no canon, no rabid fans screaming about what is, or isn’t Star Wars. It was the wild west with no sheriff in town.
One of the best toys from that time was the Kenner Imperial Troop Transport. It was a a soft deviation from the film, and I adore it. Then we had the Droid Factory, which was months of fun for me.
In the comics we had things like stories of Ben’s past, a six foot tall rabbit named Jaxxon, and a last Jedi story that was a tearjerker. Along with the comics there were wonderful books from Random House, one in which Chewie finally gets his Medal, and several novels.
Back in mid 77 through early 80 we were allowed to create our own narrative with the tools given us. Where there were gaps, we happily filled in with content from our imaginations.
One of the largest thing that happened during that time was the Star Wars Holiday Special. Some don’t like it. I was eight when it aired, and loved it then. About 12 years ago I watched it again, and was dumbfounded by the sheer insanity of it all. Now I appreciate it for what it was and is. It’s something I watch each holiday season now for fun.